All Posts By Jenny Scala

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Top Flower Factor Blog Posts of 2017

by Jenny Scala on December 31, 2017 at 7:03 am

With the new year, it’s human nature to reflect on the passing year. In 2017, we celebrated prom and Valentine’s Day in a big way. We showed the true power of flowers through Petal It Forward, randomly surprising people with flowers in more than 465 cities in all 50 states, and by participating with Wish of Lifetime on a “Cupid Crew,” delivering Valentine’s Day roses to seniors in assisted living communities. We got an inside look at the U.S. Postal Service’s new Celebration stamps, showcasing a corsage and boutonnière. And we saw some really neat trends, including Pantone’s 2017 Color of the Year, “Boroccan” weddings, flower crowns, kokedamas, and much, much more.

Thank you to our contributors for their trend-spotting and sharing their floral expertise. And a great big thanks to YOU for reading and sharing the ideas on all things floral.

And now, please enjoy our look back at some of the most popular Flower Factor posts of 2017:

Wonderful WristletsProm is such a special time! As a florist for more than 40 years, we have seen the prom corsage design change over the years. Even with all the change, flowers continue to be the star of the corsage, also known as “wristlet.” However, over the past couple of years not only has the flower been the main component of the wristlet, ribbon and flower accents have become a great way to add personality and make your wristlet uniquely yours.

Prom Wristlets - Photo Courtesy: Floral design created by Tricia Upshaw, AIFD, AMF and Aaron Lemaster of Shirley’s Flower Studio Rogers, Arkansas. Photography by Lumos Images Read More

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Thanking Staff on Admin Day

by Jenny Scala on April 23, 2017 at 1:33 pm

Administrative Professionals Day flowersAdministrative Professionals Day, also known as Secretaries or Admin Day, is celebrated annually on the Wednesday during Administrative Professionals Week, the last full week of April. This year, Administrative Professionals Week is April 23 – 29, 2017.

The observance began in the 1950s by what is now the International Association of Administrative Professionals to recognize secretaries and attract young people to secretarial careers. Today, Administrative Professionals Week has become one of the largest workplace observances. It is celebrated worldwide, bringing together millions of people for observances ranging from community luncheons and educational seminars, to bosses recognizing their support staff with gifts of appreciation.

Flowers and plants go a long way in recognizing employees. When you say “thanks” with a floral gift, you’ll notice more smiles around the office. When people get flowers and plants, they feel appreciated. You’ll even notice a boost in morale and productivity. Texas A&M University research proves it all.

Not sure what type of floral arrangement or plant to send? No problem. Your florist is an expert at Administrative Professionals Day gifts.

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This year, St. Patrick’s Day falls on a Friday. No matter how the leprechauns are celebrating — from a low-key corned beef and cabbage family dinner at home to a shamrockin’ party — floral gifts and decorations add to the merriment.

Start the countdown to St. Patrick’s Day by treating yourself to flowers on your office desk. They’ll keep your spirits up through the workweek until the Friday night festivities.

St. Patrick's Day Flowers - Photo Courtesy Leanne and David Kesler, Floral Design Institute, Inc., in Portland, Oregon

Photo Courtesy Leanne and David Kesler, Floral Design Institute, Inc., in Portland, Oregon

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Caring for Your Valentine’s Day Flowers

by Jenny Scala on February 15, 2017 at 6:29 am

Photo courtesy of Syndicate Sales, Inc.; <a href="http://www.syndicatesales.com" rel="nofollow">www.syndicatesales.com</a> Floral designer Alice Sweet, Palmer-Kelley, Carmel,INIsn’t it a wonderful feeling, getting flowers? Are you still smiling? I bet you are. Rutgers University research shows the presence of flowers makes us happy.

Make those good feelings last longer with a little tender loving care for your floral gift.

 It’s easy to care for flowers: 

  • Display your flowers away from direct sunlight, heating or cooling vents. Avoid placing flowers directly under ceiling fans
  • Check the water daily. Does the vase have enough water, and does it look clean? If the water becomes cloudy, you need to replace it, use the little flower food packets, and follow the directions. 
  • You also can re-cut stems by removing one to two inches with a sharp knife. And keep the leaves out of the water. 
  • For more details on flower care, click here

Enjoy your flowers and appreciate the Valentine who sent them to you!

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Three Outstanding Roses for 2017

by Jenny Scala on January 20, 2017 at 10:05 am

Roses are the most popular flower in the United States and giving roses is a favorite way to say, “I love you.” Last Valentine’s Day, an estimated 250 million roses were produced for the holiday. While red roses are the No. 1 floral gift purchased for Valentine’s Day, there are hundreds of varieties of roses to choose from with many different and exciting characteristics that make each of them unique, such as color, stem length, petal count, and fragrance to name just a few.

Last September during the Society of American Florists’ Outstanding Flower Varieties Competition, there were 67 types of roses showcased. Here is a look at the three roses that earned Best in Class recognition. This is the final chapter in a three-part series.

Best Standard Rose: If you’re a classic romantic, you can’t help falling in love with ‘Black Pearl’. No, this is not Johnny Depp’s ship in the Pirates of the Caribbean movies. This ‘Black Pearl’ is a sophisticated rose with smooth, velvety crimson petals and can bloom for up to 2 weeks.

Black Pearl Read More