Posts Tagged ‘Fall/Autumn’

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Top Flower Factor Blog Posts of 2016

by Jenny Scala on January 1, 2017 at 3:56 am

What a year! We had a blast showing the country how good it feels to give and receive flowers through “Petal It Forward.” We showed how flowers are a small, yet powerful gesture for recognizing achievements. We celebrated exciting wedding and event party trends, a long romantic Valentine’s Day weekend and even Super Bowl Sunday. Thank you to our contributors for sharing their expertise. And a great big thanks to YOU for reading and sharing our ideas on all things floral.

And now, please enjoy this trip down memory lane as we look back at the top Flower Factor posts of 2016:

Flowers Create Connection: In response to new data reaffirming the science behind flowers’ ability to improve moods and lessen anxiety, the Society of American Florists and florists nationwide hit the streets on October 19 in 234 cities in all 50 states to hand out tens of thousands of flower bouquets to busy commuters. This “Petal It Forward” effort was meant to not only brighten the day of those receiving the bouquets, but recipients were also given a second bouquet to share with someone who needed a lift.

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Easy-Peasy Thanksgiving Decorating

by Leanne Kesler on November 16, 2016 at 10:05 am

Thanksgiving Flowers — Photo Courtesy Leanne and David Kesler, Floral Design Institute, Inc., in Portland, Oregon, www.floraldesigninstitute.comFiery-hued leaves, cinnamon spiced cider, cornstalks, snuggly sweaters, shiny rain boots and pumpkin flavored EVERYTHING! Did you know? There are Pumpkin Spice Cherrios. (Really!) This is the time of year to gather together with friends and family. With the shorter daylight hours and colder temperatures, there is nothing better than entertaining at home. Cozy evenings by the fire, casual dinners and fabulous feasts are in order. And, Thanksgiving is just around the corner.

Autumn entertaining always sounds great. Then, reality sets in. Is the house ready? When was the last time you dusted? Do you have the right hostess outfit? Can the guests wear shoes in the house? And, in today’s jargon, are you “Instagram” ready?

Take a deep breath. With these simple tips, you’ll be ready for Thanksgiving in no time. Read More

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Flowers for Halloween

by Stephen Rittner on October 25, 2016 at 2:52 am

Halloween Flowers - — Photo Courtesy The Rittners School of Floral Design, BostonThe ancient Celts called it Samhain. It was believed that the dead and fairy folk could cross over into our world at that time. It was very scary in a world that lacked modern scientific sophistication. Halloween’s origins were obviously much more somber than our current celebration of the holiday.

Today’s Halloween is a festive time, where adults join the young in enjoying trick or treating, ghosts, spiders, witches and things that go bump in the night. Flowers can play a major role in creating an atmosphere and shaping space. There are so many fun ways to celebrate Halloween with flowers.

You can never go wrong with a witch. Hydrangea and berries bubble up in this delightful witch’s caldron. What a great conversation piece for an entry area, bay window or living room. Read More

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Last October, the Society of American Florists (SAF) had the privilege of spreading flower power throughout New York City — demonstrating, first hand, the scientifically proven fact that flowers make people happy.  screen-shot-2015-11-09-at-9-29-42-pmIn an effort we called Petal It Forward, we randomly gave out more than 4,000 flower bouquets to people on the street. The best surprise is that everyone got TWO bouquets — one to keep, and one to share with a friend, family member, co-worker, or even a complete stranger. The reactions ranged from smiles and laughter to tears of joy and gratefulness. And as excited as people were to get flowers for themselves, they were even more excited to be able to pass that happiness on.

On October 19, we are planning to Petal It Forward again on the streets of New York City in midtown! The best part? Florists across the country are joining us. Currently, 262 events will take place in 234 cities in all 50 states. That’s a lot of smiles going around during the midweek slump! For a list of cities that are petaling it forward, click here.

Want to share in the fun? Follow the news about the nationwide happenings at #petalitforward. Follow us on Instagram, Facebook and Twitter to see the New York City excitement.

Send someone flowers today. You’ll be amazed at their response!

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Petal It Forward

by Jennifer Sparks on October 9, 2016 at 3:48 pm

The floral industry is ready to Petal It Forward! On October 19, 2016, the Society of American Florists and florists nationwide will randomly surprise people on the street with flowers in more than 230 cities in all 50 states. Lucky recipients will receive two bouquets — one to keep, and one to share with a friend, family member, co-worker, or even a complete stranger. There will be a lot of smiles going around as the country experiences flower power. See below for a list of the events by city and state.

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