Category: ‘Flower Research’

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Flowers Create Connection

by Jennifer Sparks on October 19, 2016 at 4:23 pm

screenshot-2016-10-19-14-09-07“I can’t believe you’re doing this. It made my day!”

“I was feeling really feeling down today, until now. I am moved to tears by this kindness.”

“I know just who I’m going to give these to.”

“My faith in humanity has been restored.”

Comments like these were made time and time again by people today, as the Society of American Florists (SAF) and florists nationwide hit the streets in 234 cities in all 50 states to hand out tens of thousands of flower bouquets to busy commuters. In New York City alone, we gave out 4,400 bouquets to more than 2,000 lucky people. Why did we do it? Because on a random Wednesday, we wanted to spread a little happiness and remind Americans that there are some things that can still bring us together. We tried it the best way we know how – surprising people through flower power.

screenshot-2016-10-19-14-06-11In response to new data reaffirming the science behind flowers’ ability to improve moods and lessen anxiety, this “petal it forward” effort was meant to not only brighten the day of those receiving the bouquets, but recipients were also given a second bouquet to share with someone who needed a lift.

What is it about flowers that elicits feelings of happiness and provides a moment of calm from the stresses of the day? A recent study by SAF reaffirms that simply seeing or smelling flowers improves a person’s mood, and receiving a gift of flowers makes an occasion more memorable. These new findings back up previous research on flowers conducted by Rutgers University and Harvard University that scientifically demonstrate the positive impact flowers have on our emotional well-being. Another survey showed that when it comes to happiness, it’s just as good to give flowers as it is to receive. In fact, 80 percent of Americans reported that receiving flowers makes them feel happy, while 88 percent reported that giving flowers makes them feel happy.

screenshot-2016-10-19-14-26-03We saw that today, as people in their mid-week slumps beamed with delight upon receiving flowers, and had a spring in their step as they left thinking about the family member, co-worker, or friend they planned to surprise with a bouquet. Some people turned around and gave their flowers to a complete stranger. We never know what our neighbor or the person walking beside us on the street might be going through, and  small, simple gestures can make a huge impact by spreading joy and goodwill. We’re glad we were able to give so many people that opportunity to make someone’s day. It’s a great feeling. It’s simply amazing how random acts of kindness can change someone’s day, or life. Try it — you’ll be glad you did. #petalitforward

See more of the flower power love below!

Who would you give flowers to? Why do you think it is important to brighten someone’s day?

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Growing Up With Flowers

by Bradley Beck on August 29, 2016 at 7:51 am

Growing Up With Flowers - Bradley Beck“Hey, you’re the flower man.” I often hear this when I go back to the local elementary school every year to teach kids about flowers, and I’m not even a florist – although I do work with florists all the time. I’ve been conducting a flower program for kids for years ever since my youngest daughter was in first grade.

A few of my peers and I wrote and created a program to share our love of flowers and the flower business with children. We developed the “Growing Up With Flowers” program to teach children about the beauty and value of flowers.

I always open and close my programs by singing a song I wrote called, “The Flower Song” to get the children’s attention. I ask the children if they want to sing a happy song about flowers? They love the simple hand gestures and the catchy rhythm: “I have a little seed, I put it in the ground. I covered it with dirt and I watered it around. Up comes the stem, and out comes the leaves. And out POPS the flower, that comes from the seed. Flowers come in many colors, from all around the world. Flowers give good feelings, to all the Boys and Girls.”  Read More

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How to Say Thank You this Summer

by Carol Caggiano on July 28, 2016 at 10:02 am

Make Any Day SpecialThere is something about summer that causes our social lives to “bloom.” Maybe it’s that we are outside more to connect with neighbors and those around us, or possibly that we have some time off from work, school or other commitments, which then gives us the opportunity to travel, visit friends and family, or maybe they come to visit us. Picnics and barbeques are the norm, and the “living is easy” and fun.

Summer also represents the space between adventures. The end of the school year starts summer and the beginning of a new school year ends it. Work often slows down during the summer months giving everyone a little break before things ramp up in the fall. Camp, vacation and other special activities pop up during this season, which is no wonder why we all look forward to it so much.

No matter what our plans are for summer, there are always people that make this time of year special and remarkable. Your favorite teacher or coach, a graduate, a host or hostess, all play a part in our summer experience. Or what about those great neighbors or friends that take care of our pets, water our plants, bring in the mail, watch our kids or any number of tasks that make it possible for us to do what we do? Read More

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— Photo Courtesy Brian Wheat, AAF, PFCI, of Lafayette Florist, Gift Shop & Garden Center in Lafayette, Colorado. http://www.lafayetteflorist.com/It was Abraham Lincoln who said, “All that I am, or hope to be, I owe to my angel mom.”

Every May, we celebrate Mother’s Day in the United States, honoring one’s mother, as well as motherhood, maternal bonds and the influence of mothers in society. The tradition started in 1908 when Anna Jarvis from Grafton, West Virginia, held a memorial for her mother at church. She campaigned for years to make “Mother’s Day” a recognized holiday.

Finally in 1914, President Woodrow Wilson signed a proclamation that designated Mother’s Day to be a national holiday to honor mothers on the second Sunday in May — this year May 8.

Mother’s Day remains one of the most traditional holidays we celebrate in the United States, with the giving of flowers and greeting cards. It’s also the biggest holiday for long-distance phone calls. Read More

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Photo Courtesy Blumz by…JRDesigns in metro DetroitThis year, Administrative Professionals Week falls April 24-30, with Administrative Professionals Day on April 27.

Contrary to popular belief, Administrative Professionals Day, formerly known as Secretaries Day, was not started by the floral or gift card industries. In fact, its roots began during World War II. The National Secretaries Association was formed to recognize the contributions of secretaries and other administrative personnel to the economy, to support their personal development and to help attract people to administrative careers. The association’s name was changed to Professional Secretaries International in 1981 and, finally, the International Association of Administrative Professionals (IAAP) in 1998. As the organization’s scope and name changed, so has the holiday’s name.

With the ever-changing role of the administrative assistant, the stereotypical female secretary in a typing pool is no longer even remotely accurate. The role of the “admin” encompasses anyone whose job is to provide support, office administration, administrative assistance, paper and electronic filing, supply procurement, communications, technical support and so much more. Men and women fill these positions.

So when deciding what is appropriate as a gift in recognition of the contributions made by your admin, don’t make the mistake of slipping into a gender pit fall.

Flowers are an appropriate and appreciated thank-you gift — for men and women. Research from Texas A&M University reveals that flowers and plants naturally lift moods, boost workplace productivity, and enhance creative thinking — all beneficial to any company or organization. Read More